Advantages and Disadvantages of Simulation Applications of simulation are helpful to scientists and researchers, but they come with a set of advantages and disadvantages.
The marketing world has changed. Previously we tended to assume a
direct consequence of a marketing initiative on a consumer (hell, even
proved it qualitatively and quantitatively), and the trick was to
scale this as widely as we could. One consumer sees an ad we know
they like, buys a product, therefore let’s get as many consumers to
see the ad.